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Why Apple Has The Best Business Strategy On The Planet – iPhone 6

Apple Introduces iPhone 5Let me start off by confessing that I’m an Apple fan, I’m part of the Apple tribe, I love what Apple does and how they do it. With that being said I always have some interesting debates with my Android and “Other Device” friends. It always ends with them talking about their improvements, their advancements, their sexy product commercials and how Apple is behind the times. My response is generally something like, “So what, your product really doesn’t matter and no one really cares.”

Don’t get me wrong as an Apple fan, at times I find myself intrigued by the other products. In my home I’ve even had my 11 and 15 year old sons see a Samsung commercial and say that they would like to have one. My response is always simple, “We do Apple in the Williams home… just wait, Apple will have something great.” Fortunately, dad has always been right.

That leads me to the point of this post and Why Apple Has The Best Business Strategy On The Planet. Apple does a great job of creating fans, a tribe, a group of loyalist that trusts their brand. When you trust a brand you don’t get caught up in what other brands are doing. You may look out of the corner of your eye and pay attention; however you never get caught up.

Case in point, I remember people being intrigued, excited and in awe of the LeBron James commercial and the Samsung watch and Big Screen Phone and yada yada yada. Since the launch those folks have been as quiet as a church mouse. Honestly, there has been way more talk about LeBron James taking his talents to Cleveland while everyone has forgotten about Samsung’s watch or big screen phone, because although they were first and new… they just didn’t matter.

Apple’s business strategy is about creating a tribe, a group that feels like they have something in common because they have the same device, the same iPad, the same computer and the same iPhone. More importantly they deliver time and time and time again.

Apple has done it again, they have delivered and both of my sons and millions upon millions of others are happy. As a matter of fact, more than 4 million pre-orders for the new iPhones were placed when they went on sale for pre-order this past Friday. Have you ever heard of anyone pre-ordering an Android device? let me answer that question for you… No you have not. The “Other” products business strategies are being 1st and not best. Tribes wait on the best, just ask the long lines at the best restaurants around the world. The discussion sounds something like, “We had to wait in line for a bit, but oh was it worth it.”

Another thing that was worth waiting for, was waiting for Tim Cook to step out of the shadows of Steve Jobs and take his place as Apple’s leader. Every leader has that moment where they seem to find their voice and their place, Tim Cook seems to have finally found that.

As a consumer, a loyalist, a member of the Apple tribe, and someone who is a strategist by trade, I look at Apple’s business strategy as the best on the planet. Their products, brand, look, feel and delivery methods simply work. Not only will Apple be delivering happiness to their fans with the iPhone 6′s this and Apple Pay this week, they created months of intrigue for the iWatch to be released in 2015.

These strategies work by simply keeping the tribe happy and they work at putting money in the bank. You can’t argue with any of Apple’s decisions and results. The minor inconveniences of waiting has customers ending with the same response of the awesome restaurant connoisseurs, “We had to wait in line for a bit, but oh was it worth it.”

Apple is seriously brilliant at waiting things out, letting competition exhaust money on incremental changes, creating desire, creating intrigue, learning from others, hiring the best people, creating questions and then delivering a stellar product that changes the game. Honestly I think Apple sums it up best in the video intro to their Keynote address from last week. This video didn’t have any audio; however the visuals and words on the screen spoke 1000 words. It read as follows:


“Here’s to those who have always seen things differently the ones who follow a vision and not a path

Where others perceive first as valuable, you value the first thing that actually matters. While others are distracted by the new, you focus on the significance as a whole new take.

Even before you could see how, you never doubted that we would change things and them we did together… Again and again and again and again.

Relentless optimism is what moves the world forward, so keep seeing things differently. Keep trusting there is always another way, a better way, a bigger way. One that breaks down barriers and heals the landscape.

You are the difference between the world as it was and the better place it will become and different is the one thing about us that will always be the same.”

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Walls Fall Down An Awesome New Book by Dudley Rutherford

wall fall downUsing The Battle Of Jericho, Pastor Dudley Rutherford outlines 7 Keys to facing and winning those impossible battles in life. You can see the coach inside of Pastor Dudley coming out in this book. Imagine a coach pointing you to the secret playbook to helping you overcome any obstacle you are facing. That playbook is revealed through one of the most extraordinary victories ever recorded—the battle of Jericho. Whatever walls you may be up against, you don’t have to stay stuck behind them, get over them and get through them. This book will help you do just that.

This book is inspiring, enlightening and encouraging, as it reveals how Joshua and the Israelites followed God’s unusual plan and playbook to walk around the heavily fortified walls of Jericho for seven days. God promised that at end of those seven days, He would cause the walls of the famed city to fall, allowing His people to take possession of the Promised Land. This playbook and this process can be broken down into 7 Key Principles that you can tap into today.

If you would like more information, resources or small group material click here. If you simply up against the walls of life and need to experience some breakthrough grab your copy today.

This book releases today, so be sure and grab your copy, it’s available on Amazon or any place fine Christian Books are sold.

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Leaked Video of New iPhone 6

Leaked Video of New iPhone 6.

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Why You Should Be A Nurturing Leader

nurture1When people hear the word “nurturing” they tend to think of “mothering.” Their minds go to positive places, delightful places and encouraging places. When people hear the words “Nurturing Leader” their minds may go to a totally different place and think of a leader who is: soft, too nice, a mother figure and a push over.

Lets start by defining nurturing and jump into what being a nurturing leader is all about:

nur·ture [nur-cher] verb, nur·tured, nur·tur·ing.

  • 1. to feed and protect: to support and encourage, as during the period of training or development; to bring up; train; educate.

Nurturing Leaders are some of the best kinds of leaders as they are focused on feeding, protecting, encouraging and developing those they lead. They are focused on developing individuals personally, professionally and holistically. They care more about the individual than they do what the individual brings to their organization.

Nurturing Leaders don’t see people as an ends to a means, they see people as a gift to steward, a life to shape, a person to encourage and a leader to release. Just like a mother loves to see her offspring grow, develop and reach amazing heights; the nurturing leader loves to see those they lead grow, develop and reaching amazing heights.

Plain and simple, “Nurturing Leaders” nurture, enhance and develop more leaders.

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This Is How You Become Good At Anything

goodThe way that you become good at anything is to do it over and over on a consistent basis. In other words you make it a habit. Great writers form a daily habit of writing, they write something on a consistent basis. It becomes a habit and over time they become good at it. The same thing is true for thinkers, networkers, speakers, leaders, gardeners, chefs, parents, married couples etc. If you want to become good at something, get in the habit of working on that thing on a daily basis.

If you want to become great at something, work on it daily until you love it.

“Greatness always comes from the overflow of a genuine love.”

 

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Seth Godin On The Fallacy Of More Is Better

Does more = better? Seth Godin says “Not so much.”

Simple and great insights.

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10 Reasons Why You Should Be Doing The Work That You Love

do loveIt’s been said that if you do the work that you love that you will never work another day in your life. Well, that’s kind of sort of true. I love what I do; however i is work, it’s hard work. It’s a paradoxical tension that I’ve learned to appreciate. I love spending time with family, sharing the Gospel, strategizing, connecting, thinking, dreaming, leading, challenging and helping others win. Fortunately, that’s what I do every day.

I love what I do and you should to. The reason so many people are not able to do the work that they love is because they are fearful of what would happen if they took that step of faith.

“STOP worrying about what would happen if you made those tough decisions and took the big risks. START worrying about the haunting regret you will experience if you never make the tough decisions, take the big risks and your life remains the same.”

10 Reasons You Should Be Doing The Work That You Love

  • 1. It’s what you love… duh.
  • 2. Life is too short to be wasting time doing work that you don’t even like.
  • 3. If you are sharp enough to rise to a leadership role for an organization you are not particularly fond of, you’re definitely sharp enough to successfully do something you love.
  • 4. It’s easier to wake up in the morning, when you’re waking up to do what you love.
  • 5. You are consistently motivated by an inner desire to do what you love and the success of it all is simply a nice bonus.
  • 6. Your dreams can be centered around what you love instead of dreaming about how to get out of a situation that you don’t like.
  • 7. You only live once on this earth. ((repeat))
  • 8. If you find yourself in what you perceive as mediocre work situation – you don’t have much to loose, pursue the work you love.
  • 9. If you don’t feel that you can leave the financial security, ask yourself “Will the money be the most important piece of my life puzzle 5-10-15 years from now?” Better yet talk to someone in the “Car Business” that chased the dollar their entire life.
  • 10. There is a reason something you love is burning deep down inside of you – it’s because it’s what you were created to do.

There are some great lyrics and encouragement for those contemplating, desiring or thinking about pursuing the work they love found in hip hop artist Emimen’s song “Lose Yourself.”

“Lose Yourself”

If you had one shot, one opportunity
To seize everything you ever wanted in one moment
Would you capture it or just let it slip?

You can do anything you set your mind to. ~Eminem

Maybe it’s time that you “Lose Yourself” or better yet, it’s time that you find yourself, it’s time that you do what you love and love what you do.

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5 Distinctions Of A Next-Level Leader

next level leaderThere are many different thoughts or definitions of what a Next-Level Leader is or what pairing those two words together actually means. In this post I will provide my personal definition of what a Next-Level Leader is, in addition to identifying 5 Distinctions of A Next-Level Leader.

The definition of a Next-Level Leader is this- A leader that not only elevates their personal leadership to the Next-Level, but elevates the leadership of their team members, peers, their organization and competition to the Next-Level. They challenge the status quo and elevate elevate the level of performance of those around them; both friends and foes.

Below are the 5 Distinctions of A Next-Level Leader, Next-Level Leaders always do these things:

1.) Challenge Things- Next-Level Leaders challenge things because they are supposed to be challenged. They not only challenge the thoughts/methods of their leaders, but they challenge their own methodology. They realize that their boss puts their pants on just like they do and embrace the fact that just because a person a supervisor doesn’t mean they are necessarily smarter or better leaders, or that they can’t add value to the conversation. Challenging things is not about being combative, but rather raising everyone’s leadership game to the Next-Level. It’s okay to respectfully disagree. Don’t get the willingness to challenge things confused with being obstinate.

2.) Ask The Right Questions- Next-Level Leaders always ask the right questions… They begin sentences with “What If?, Have You Ever Thought About?, This Might Sound Crazy, but do you think we can…” Anytime they have the opportunity to sit down with another Next-Level Leader that they desire to learn from, they come with a list of questions and not a list of answers. They take their leadership game to the Next-Level by asking the right questions.

3.) dream BIG- Next-Level Leaders are always dreaming and imagining. Some of these dreams may seem to be a fairy-tale to some, but not to a Next-Level Leader.  A Next-Level Leader will schedule an appointment to dream, they go to Starbucks and dream, they close their office door and dream, they take a vacation alone to do nothing but dream. They take their leadership game to the Next-Level by dreaming BIG, encouraging those around them to dream BIG, writing their dreams down and making those dreams a reality. They dream BIG. think BIGGER.

4.) Learners- Next-lLevel leaders are always learning from: books, blogs, their industry, history, other industries, culture, failures, television, their followers, various industries and other Next-Level Leaders. They have a mantra something like Will Rogers’ Mantra “I never met a man I didn’t like.” The Next-Level Leaders mantra sounds a little something like this: “I Never Met a Man, Woman or Situation that I didn’t learn from.” They elevate their leadership game to the next-level by realizing that learning is fundamental.

5.) Produce Next-Level Leaders- Next-Level Leaders produce Next-Level Leaders, period the end. Next-Level Leaders contribute to the world of leadership by truly caring about those that they lead and always developing Next-Level Leaders. They never confuse Management with Leadership. They understand that managers manage people and things, while Next-Level Leaders produce other Next-Level Leaders. Simply put: “If You Are Not Developing and Producing Next-Level Leaders, You Are Not A Next Level Leader.” Next-Level leadership is not about how tall your tree can grow, but rather the type of fruit your tree can produce.

I start with the premise that the function of leadership is to produce more leaders, not more followers.“~Ralph Nader

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Man Dies In Church and Pastor E. Dewey Smith and Church Members Pray Him Back To Life In Jesus Name

Seriously, this is a must watch video from this past Sunday at House Of Hope in Atlanta. Pastor E. Dewey Smith is an awesome man of God and I love his example of faith in this video and always. I know him, he’s a friend, this is the real deal and  this is how he rolls in Jesus’ Name. I’d like to warn you if you are watching this in a quiet place or public place (like work or Starbucks) you may find yourself taking a praise break out and start shouting.

A couple of highlight moments and statements:

  • They can perform CPR, but only God can give breath.
  • Church Nurse: “He’s Gone… He was gone!”
  • IV stands for I’m Victorious
  • I’ve been telling y’all God is Real

Enjoy!

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Great Leadership Cultures Are Willing To Challenge “The King” and Great Leaders Want To Be Challenged

king1In all my years of leadership/followership and from my experience providing leadership consulting, I have come to realize that Great Leaders and Great Leadership Cultures are willing to Challenge ‘The King.”  I’m not talking about challenging King LeBron James to a game of 1 on 1. I’m referring to “The King” as the Big Boss, The CEO, The Department Chair, Team Leader, The Senior Pastor, The President… The Senior Leader that’s making the decisions, ‘The King.”

What generally happens in an organization is that “The King” develops a style, a system and a reputation for the types of decisions that he or she will make and the type of feedback that they are willing to receive. Over time, those that are closest to “The King” begin to accept those tendencies as the law. This inevitably leads challengeable actions, decisions and offenses going un-challenged. The excuses for not challenging “The King” range from,”that’s just how so and so is — you know they will not even entertain that thought.” This type of situation and culture is not good for “The King,” those that follow and the organization as a whole.

“The King” ends up leading from an isolated rarely challenged clueless bubble. A bubble that’s not going to bust because it’s not being poked, prodded and challenged. Those that follow “The King” will sit around and talk about what “The King” is or is not doing and the decisions “The King” is or is not making, which only leads to more problems for “The King” and the organization.

Great Leaders Challenge “The King” which not only makes them better leaders, it makes the King a better King. If an organization is being led by a King that is not willing to be challenged by those around him, the organization is being set up for failure. If leaders are not willing to challenge “The King” they will never be great leaders and are stifling their leadership potential. If an organization doesn’t foster a “culture of challenge” at all levels, it’s time to change the culture. Great Leaders Challenge “The King” and Great Kings create a culture where all things, decisions and people will be challenged… including themselves.

If an organizational culture allows for this absolute, imperious, or overbearing control to permeate through their organization, they are setting their organization up to become a dictatorship.

Great Leadership Cultures Awe Willing To Challenge “The King” and Great Leaders Want To Be Challenged

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